Root volume that lasts until the evening
Root volume disappears for three reasons: the hair is poorly prepped, the product is applied in the wrong place, or the style is not set. We break down four steps that keep volume all day and match a DEW product to each one.
Four steps in brief
| Step | Product | What it does |
|---|---|---|
| Preparation | PURE BALANCE SHAMPOO, 250 ml | PURE BALANCE shampoo |
| At the roots | EXTRA ROOT VOLUME SPRAY root-volume boosting spray, 200 ml | Heat-protective root-volume spray |
| Hairdryer | Air-light volumising foam SELECT VOLUME STYLER, 180 ml | Air-light foam for root volume and volume through the lengths |
| Hold | EXTRA VOLUME extra-volume hairspray, 500 ml | Medium-hold extra-volume hairspray |
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Preparation
A clean base without weighing hair down
Volume starts with washing. PURE BALANCE shampoo gently cleanses the scalp and hair without drying out the lengths, creating a foundation for styling. Apply the conditioning balm to the lengths and ends, not the roots: smooth hair at the roots lies flatter.
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At the roots
Spray on damp roots
Spray EXTRA ROOT VOLUME SPRAY right at the roots of damp hair, section by section. It gives noticeable root volume without weighing hair down, protects hair from hot tools and keeps colour-treated strands vibrant. For enhanced volume with professional hold, swap it for SELECT ROOTLIFT.
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Hairdryer
Dry against the direction of growth
Dry the roots by directing the airflow against the direction of growth, and only then style the lengths. For soft, flexible volume through the lengths, try SELECT VOLUME STYLER air-light volumising foam: apply it to damp strands, distribute with a comb and set with a round brush. The foam protects hair during blow-drying.
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Hold
A hairspray that doesn’t stick hair together
Set the result with EXTRA VOLUME hairspray: a dry spray, medium hold, and a fuller, thicker feel without residue. It is designed for fine hair. Spray from arm’s length, lifting the strands at the roots.
Between washes
Refresh in a minute
On day two, EXTRA FRESH VOLUME dry shampoo brings the volume back: it instantly refreshes hair, adds root volume, leaves a clean feel without residue and lightly sets the style.
Questions
Why does root volume disappear after an hour?
Most often the volume product is applied to the lengths rather than the roots, or the roots are blow-dried in the direction of growth. Apply the spray at the roots of damp hair and dry the roots against the direction of growth.
Can you create volume without a hairdryer?
Yes, but it will not last as long. EXTRA ROOT VOLUME SPRAY and SELECT ARCHITECT are activated by heat: with a hairdryer, the shape lasts longer.
Which volume product suits fine hair?
EXTRA VOLUME hairspray is made for fine hair: no added weight or residue. At the roots, use EXTRA ROOT VOLUME SPRAY.